Career Opportunity: Marketing/Public Relations Rock Star
Ocean Sonics Ltd. is a growing, innovative, Ocean Technology company that designs and manufactures Smart Hydrophones used to improve the quality and success of underwater sound measurements. Ocean Sonics is seeking a a creative, social media savvy Marketing/Public Relations Lead to take on the challenge of increasing the reputation and awareness of the Ocean Sonics brand. The Marketing/Public Relations Lead will provide strategic, editorial, digital, and creative direction through the development and implementation of a broad range of Marketing and Public Relations initiatives. The goal is to increase awareness of the Ocean Sonics brand around the world leading to an increase in sales of the
leading-edge products and services.
- Drive consistent, relevant traffic and leads through Ocean Sonics existing and new channels and platforms by creating innovative promotional material. This includes digital, email, social media, and content marketing
- Perform competitive research to understand what’s happening in the market, and bring insight about our products and how they could be used in a variety of markets
- Develop Content Marketing strategies for new and existing products and new and existing markets
- Understand our customers – who they are, what are their needs and why they buy from Ocean Sonics
- Measure and optimize the buyer’s journey as it relates to product feature adoption and usage